Chapter 1167: Chapter 1167: Beaten to the Punch
Furthermore, they even have a jewelry exhibition, and it’s said that their store treasure is a set of luxury emerald jewelry worth over a billion.
Earrings, bracelet, and necklace…
A whole set of emerald jewelry, luxurious and dazzling, just a glance is enough to reveal its valuable allure.
When Mo Jun and Hua Ling disguised themselves to observe, they felt a deep sense of crisis.
This competitor’s jewelry route was quite similar to theirs, and they even opened before them, which will greatly affect their opening tomorrow.
The key is their jewelry isn’t lacking in any aspect, especially that store treasure.
Hua Ling actually prepared a store treasure too, which is also a three-piece set, but valued around tens of millions. However, the other party’s jewelry is worth over a billion, making the contrast clear.
Mo Jun and Hua Ling walked around the exhibition and came out with heavy hearts.
“What should we do? We’re opening tomorrow, and with them launching first, our impact will certainly be diminished,” Mo Jun expressed worry.
Hua Ling was furious, “This store must be deliberate, opening before us on purpose! I hadn’t even heard they were opening today, so it must be intentional.”
“Whether it’s intentional or not, they’ve beaten us to it. We need to come up with a counter-strategy immediately, otherwise, we’ll always be under their shadow.”
“What can we do? Our store treasure isn’t as good as theirs…” Hua Ling said in distress.
He had specially arranged for someone to design the best jewelry for this store, yet it was still inferior to theirs.
Now, they couldn’t even remake it in time.
“Can we use other jewelry as a substitute?” Mo Jun suddenly asked.
Hua Ling understood her meaning and replied, “We can use other jewelry to hold the fort, but since it’s not from our brand, it might become a joke instead. If we’re going to establish our brand, we must showcase our own creations.”
“Then what should we do? We really don’t have anything that can compete with theirs right now.”
“I don’t know either, let’s go back and think about it. If everyone brainstorms together, we might come up with something,” Hua Ling could only say this.
Mo Jun was also helpless.
Then they went back and immediately notified everyone to hold a meeting, trying to come up with countermeasures.
Xia Pu had heard about this and was also trying to help think of solutions, but none were really feasible.
However, the solution was actually simple: as long as their store treasure was more expensive than Ruibao Jewelry Store’s, it was enough. But here lies the problem: they’re a new brand, just starting out, and they simply don’t have such high-value jewelry.
Ruibao Jewelry has been established for several years already, and in the past two years, its momentum has been quite good, hence it came to A City to open a branch.
Being caught off guard by an established brand was within expectations for their new venture.
It’s also bad luck that they collided with Ruibao.
Today, Ruibao’s business was particularly good, with many socialites purchasing because of the big discounts and the genuine collectible value of the jewelry, lots of people went to buy.
On the very first day, they made profits exceeding ten million.
Ye Hong’s mother was very pleased, praised Ye Hong abundantly, “Daughter, you have such vision. This brand’s jewelry sold remarkably well; we made quite a bit today!”
No one knew that the jewelry store was an investment by the Ye Family.
The Ye Family secretly had many businesses, but the jewelry sector had long been saturated, hence they hadn’t really involved themselves.